qSarthi - Lead Management
Lead: As soon as you come to know someone who could buy our products/Services. Please create Lead and must enter phone# and rest of details.
- if more than one contact ,Must Add all contacts using “New contact” button on Lead.
- Also try to get school website and email address to enter those as well.
Lead will then we followed up and called/mailed to qualify lead. All Interactions are tracked under "Activity Updates" . Create new Notes for each interaction including Calls, Demo and updates. Update even when call is not picked.
- If Customer is interested in our offering move status to : Interested and plan Samples (Soft ) and Demo
- If Customer is not interested in our offering move status to : Do Not Contact and Record Reason in "DNC Reason" field
- If Customer yet to decide or not yet responding move status to : Open
- Once Customer is fine with Samples/Demo ,send him quotation. Create Quotation with one quantity each and send to customer and move status to : Quotation
- If customer is fine to go ahead, Create a Sales Order from Quotation and Send Sales order to customer for acknowledgment
- If Customer doesn't like cost , he may go though multiple price negotiations. Post that also if he still doesn't want to buy move status to : Quotation Lost and Record Reason in "Lost Reason" field.
During Customer interactions , try to find which Products , Services ,Class and Exams customer is interested and Income Segment and fill those in Lead
During interactions based on customer interest set Customer Rating as follows:
- No star or 1: customer is not interested. Or No target student
- 2: Customer is little interested and may need lots of time to convert
- 3: Customer has potential target and may be interested if pushed
- 4: Customer is interested and agreed to buy but follow up is needed
- 5: Large customer or group .It is large customer and potential revenue is over 10L and very interested